Nutritional Bar Market Report, Growth, Size, Share, Competitive Outlook and Industry Report 2021-26

According to IMARC Group’s latest report, titled “Nutritional Bar Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026”, the global nutritional bar market reached a value of US$ 1.25 Billion in 2020. Looking forward, IMARC Group expects the market to grow at a CAGR of 5.6% during 2021-2026.

As the novel coronavirus (COVID-19) crisis takes over the world, we are continuously tracking the changes in the markets, as well as the purchase behaviors of the consumers globally–our estimates about the latest market trends and forecast values after considering the impact of this pandemic. These observations will be integrated into the report.

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Nutritional bars are convenient food products that assist in boosting energy, managing weight, improving muscle mass and enhancing digestive health. They are rich in calories, fat, proteins, sugar, vitamins and minerals, which varies depending on the ingredients utilized in production. Consequently, they are widely consumed by athletes and individuals who are focusing on weight control to curb their appetite.

Market Trends and Drivers:

The hectic lifestyles of individuals have escalated the demand for ready-to-eat (RTE) food products across the globe. This represents one of the key factors impelling the global nutritional bar market growth. Moreover, the growing working population, coupled with the increasing participation of individuals in physical activities, is positively influencing the demand for nutritional bars. Other than this, the introduction of innovative flavors, such as chocolate brownie and roasted jalapeno, along with organic and gluten-free products, are expected to provide opportunities for manufacturers to expand their consumer base in the coming years. Rising consumer expenditure capacities and the growing number of domestic and international market players are also driving the market for nutritional bars further.

Nutritional Bar Market 2021-2026 Competitive Analysis and Segmentation:

Competitive Landscape With Key Players:

The competitive landscape of the nutritional bar market has been studied in the report with the detailed profiles of the key players operating in the market.

Some of these key players include:

• Abbott
• Quaker Oats Company
• Halo Foods
• Natural Balance Foods
• Kellogg Co.
• Clif Bar & CompanyGeneral Mills Inc.
• Mars Incorporated
• The Simply Good Foods Company
• The Nature’s Bounty Co.
• The WhiteWave Foods Company

Key Market Segmentation:

The report has segmented the global nutritional bar market on the basis of product type, category, end-user, flavour, distribution channel and region.

Breakup by Product Type:

• Protein Bars
• Snack Bars
• Energy Bars
• Meal Replacement Bars
• Others

Breakup by Category:

• Animal Derived
• Plant-Based

Breakup by End-User:

• Adults
• Children

Breakup by Flavour:

• Chocolate
• Fruit and Nut
• Caramel
• Peanut Butter
• Vanilla
• Coconut
• Cookies and Cream
• Others

Breakup by Distribution Channel:

• Hypermarkets and Supermarkets
• Convenience Stores
• Specialty Stores
• Pharmacies and Drug Stores
• Online
• Other

Breakup by Region:

• North America
• Asia Pacific
• Europe
• Latin America
• Middle East and Africa

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Key Highlights of the Report:

• Market Performance (2015-2020)
• Market Outlook (2021-2026)
• Porter’s Five Forces Analysis
• Market Drivers and Success Factors
• SWOT Analysis
• The Impact of COVID-19 on the Global Market
• Value Chain Analysis
• Structure of the Global Market
• Comprehensive mapping of the competitive landscape

If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

About Us

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

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